Social media marketing is a delicate combination of art and science, but any business can ensure remarkable results using supply and demand philosophies as long as they employ the best solutions. Most supply-demand promotional platforms, such as Facebook and Twitter, offer marketing tools, but other resources are available to help streamline these processes as well. […]
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Key Performance Indicators for Social Media Marketing Social media marketing is an exciting front for online marketers. It is rapidly maturing into a truly effective form of promotion. However, there are still many opportunities and ways to leverage social media that are still relatively unexplored. As such, it is essential to be able to properly […]
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The technological landscape is constantly changing, and the world of supply and demand marketing is evolving along with it. For this reason, it is essential to the survival of your business to stay up to date on the latest trends. Every business goal is different, of course, so the key is to use analytics to […]
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As programmatic marketing begins to take hold in the market place, it is equally important to understand not only the benefits, but how to make use of them properly. The key benefit stems from machine learning technology, aka artificial intelligence (AI), which has the ability to continually learn in order to determine what works and […]
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Global RTB Market 2015-2019 is a research report on the real-time bidding industry. It profiles various key players, including Facebook, Inc., AppNexus, Inc., and Google, Inc., and it indicates that the RTB marketing is expected to increase 41.18% by 2019. One of the primary catalysts of this growth is an improvement in ROI. This is […]
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Tracking Types of Traffic Sources as Key Performance Indicators In the world of online marketing, one of the most important KPIs for a business to understand is where website visitors are coming from. There are a wide variety of different traffic sources; however the most common categories are organic search, campaign traffic, email, direct, referral, […]
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Digital video marketing is increasingly becoming one of the most successful media for promotions available to businesses. It is relatively accessible, even for small operations, and can have a huge impact. Being a multi-media channel, video tends to engage viewers better and result in more positive outcomes such as purchases and sharing of content. One […]
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Although veterans and servicemembers are afforded various forms of assistance for the purpose of furthering their educations, they are often insufficient. As a result, many online colleges and universities offer fee reductions, free books, scholarships, and other opportunities to those who have served or are currently serving in the military. Capella University: Capella reduces tuition […]
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Enrolling in a reputable educational institution and completing a degree program requires a significant investment of time, energy, and financial resources. It is such a monumental life decision, one that will drive your financial future, so selecting the right area of study is crucial. When considering your career options, you must analyze your current interests […]
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Digital video marketing is an ever changing segment of the marketing world. As such related trends are always evolving. However, one thing remains clear, for the foreseeable future, digital video marketing is here to stay Increasing Popularity In a survey conducted by Demand Metric in partnership with Ascend2 of 398 marketing, sales, and business professionals […]
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