Ad Solutions

Digital Advertising is the next generation of marketing solutions. Digital marketing channels are essential to be active in, given the growing population of online users today.
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Targeting / Retargeting

Targeting is a key factor in reaching your primary audience. AdTheory has the capability to target the right audience, at the right time, eliminating all the guesswork of how to effectively target.
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Ad Fraud Blocking

Ensuring our clients are not paying for Fraud is a top Priority at AdTheory. Competitors that offer Ad Fraud abilities generally do so after the product is delivered and have to be adjusted after each month.
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Owned and Operated

AdTheory’s owned and operated sites allow us to run campaigns that other agencies are unable to. We have firsthand knowledge of how to optimize specific targeting segments for each industry.
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Targeting Capabilities
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Per Day Focused on Ad Fraud Blocking
Our goal is to provide a state of the art digital advertising experience, while supplying unmatched customer service to our clients. We aim to increase your brand reach for your product or service, making sure you are seen by your primary target audience. We will be step in step with your company on the road to growth and exposure.
A theory is an idea or set of ideas to justify a particular course of action. Ideas take the form of an educated creative process, which allows for a theory to become a reality. No advertising campaign takes the exact same path as the next. It is how an educated creative process is studied and ultimately, implemented, that will determine whether an idea can become a reality. A process takes time, and experience is needed to provide an effective campaign strategy in a timely fashion. AdTheorybrings years of experience to the creative process that will turn your theory into a reality.
Our clients always receive the best customer service and professionalism. Advertising can be a strenuous and sometimes frustrating undertaking. Therefore, we want to make advertising fun for our clients by being transparent, understanding, and professional. Our sales staff will always be on call to address your marketing problems or concerns. Quality is our ultimate goal, and our Ad-Fraud blocking technology helps eliminate fraudulent data to your campaigns. A quality product, with a professional staff will help you make advertising fun again!

Ad Fraud Blocking

Bot traffic is the part of online traffic and activities artificially generated by automated bots and spiders. It is estimated that between 10 and 20% of all online traffic consists of bot traffic. However, there are good bots and bad bots. The bad bots are in action when bot traffic is generated to create artificial ad impressions with the purpose of fraudulent ad revenues.
Spoofing is a type of scam where an intruder attempts to gain unauthorized access to a user’s system or information by pretending to be the user. The main purpose is to trick the user into releasing sensitive information in order to gain access to one’s bank account, computer system or to steal personal information, such as passwords. A Spoofed URL is a website that poses as another website. It usually happens when a bug in a Web browser is exploited, allowing a malicious computer attack. Such attacks are most effective against computers that lack recent security patches.[…Read More]
Blind inventory is any ad impression that has no referring URL or occurs when the referrer points to an ad server, and not to the original content. These types of advertising buyers are apparently only interested in the getting a cookie implanted, regardless of what content the user is engaged in at the time the cookie is implanted. A blind network is an ad network that doesn’t let advertisers know where their ads are displayed. […Read More]